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Post by account_disabled on Jan 25, 2024 1:33:12 GMT -6
Very soon you will be able to ask: “Siri, tell me how to get a website to the top of Google using voice search?” And get a relevant response from the digital assistant. While Siri is learning, albeit at a rapid pace, we will answer this question. Voice search is becoming more and more popular. But still, few SEO specialists understand how to optimize sites for it. We tell you what advanced Western resources write about this. Reading time: 7 minutes Search Engine Watch Adviсe Search Engine Journal Adviсe Neil Patel Adviсe My name is Katya, and I am the editor of the English-language blog Ringostat . I regularly read a lot of hot content about marketing on foreign resources. Therefore, I Fax Lists decided that it’s time to share with you the latest news from the digital world. Now we will review the most useful and discussed topics from Western blogs. And today we’ll start with voice search and optimizing content for it. According to Neil Patel, in 2017 the use of this technology increased by 178%, and according to forecasts, this figure will only grow every year. This topic is more common in the West due to the large number of different voice assistants (analogues of Siri and Alexa). But you won’t surprise anyone with our habit of speaking directly to gadgets and voicing our requests to them. Such trends are difficult to ignore, so brands are concerned with the questions “How to make site content visible for voice search?”, “What are the differences between text search and voice search?”, “What should you pay attention to when optimizing?”. Let's take a look at what reputable online publications Search Engine Journal, Search Engine Watch and Neil Patel have to say about this. Search Engine Watch This resource writes that when using voice search, a person usually needs an urgent answer and is not at all eager to scroll through pages. Most often, he is shown featured snippets, which are located above other results in position zero.
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